Vivid Salons logo Vivid Salons

Privacy Policy

Last updated: September 22, 2026

This Privacy Policy describes how VIVYLANDS LLC ("we," "us," or "our") collects, uses, discloses, and protects information from users of the Vivid Salons mobile application and website (collectively, the "Service"). By using the Service you agree to this Policy.

SMS Disclosure: No mobile phone number or SMS opt-in information is shared with third parties or affiliates for marketing or promotional purposes. SMS opt-in data and consent are never sold.

1. Who We Are

Vivid Salons is a salon management platform operated by VIVYLANDS LLC, headquartered in North Carolina, United States. The platform serves three user roles: salon owners, service professionals (technicians), and clients.

2. Information We Collect

2a. Information You Provide

CategoryExamplesRoles Affected
Contact InformationFull name, preferred name, phone number, email addressAll roles
Account IdentifiersUser ID (UUID), Firebase Authentication UID, account type (Owner / Professional / Client)All roles
Address & LocationZip code, country; salon street address, city, state (owners)All roles; detailed address for owners
Business InformationSalon name, salon ID, business license (stored securely, visible only to the verification team)Owners
Employment / MembershipWorking salon ID, membership role, approval statusService Professionals
Service & Appointment DataBooked services, service history, ticket records, check-in times, technician assignmentsAll roles
Payment & Subscription DataSubscription plan tier, billing period; payment method type (Cash / Card / Other) recorded per ticket — no raw card numbers are stored by usOwners
Work RecordsClock-in/clock-out timestamps, earnings summariesService Professionals, Owners
Verification DocumentsBusiness license image, uploaded to private cloud storage during owner signup and accessible only to the Vivid Salons verification team via short-lived signed URLs. We do not ask for a government-issued ID as part of signup. If a claim cannot be confirmed from the business license and the salon’s public Google Business Profile, we may ask for identity verification before approving; where we do, it is destroyed as soon as the review is decided.Owners

2b. Information Collected Automatically

2c. Information We Do Not Collect

3. How We Use Your Information

4. Text Messages (SMS)

By creating an account or submitting an appointment request with SMS consent, you agree to receive text messages from Vivid Salons and its messaging partners at the phone number you provide.

Message frequency varies. Message and data rates may apply. Reply STOP to opt out or HELP for assistance at any time.

No mobile opt-in data or phone numbers are shared with third parties for marketing or promotional purposes. SMS data is shared only with our messaging provider (Twilio) solely to deliver messages you requested.

5. How We Share Your Information

We do not sell your personal information. We share information only in these circumstances:

RecipientPurpose
Your SalonSalon owners and their staff see appointment, check-in, and service data for customers of their salon.
Firebase (Google)Cloud database (Firestore), authentication, analytics, crash reporting, cloud functions, and push notifications.
TwilioSMS delivery — receives phone numbers and message content solely to send messages.
SquareCard payment processing — receives transaction amounts, and device location where the salon takes card payments (Square requires it for fraud prevention and payment-network compliance); we receive only card brand and last-4 digits in return.
StripeOwner subscription billing — receives billing profile; card details are managed by Stripe and never stored by us.
Anthropic (Claude)AI features — Vivid Agent's daily digest and its drafted replies. It receives the salon's own figures for that day and, when drafting a reply to a booking request, the customer's first name only, together with the salon's public name, phone, and website. It does not receive full names, customer phone numbers, addresses, payment details, or any customer list, and the data is not used to train its models.
Legal AuthoritiesWhen required by applicable law, court order, or to protect the rights and safety of users or the public.
Business TransfersIn connection with a merger, acquisition, or sale of assets, subject to equivalent privacy protections.

6. Salon Records & Exports

For a salon's own customers, the salon decides what it records and how long it keeps it. We hold that information on the salon's behalf and act on its instructions — we do not sell it, we do not use one salon's customer list to market to anyone, and we never share it with another salon.

Salon owners can export their records from the Service, including a customer list with names, phone numbers, visit history, and amounts spent. Once a file leaves the Service it is outside our control: the salon is responsible for keeping it safe, for using it only in ways its customers would expect, and for following the law that applies to it, including the rules on marketing messages. If you are a salon's customer and want your details corrected or removed, ask the salon, or contact us and we will pass the request on.

Photos, logos, and descriptions a salon uploads are published on its booking page and website under the licence described in our Terms. Do not upload a photograph of a customer without their permission.

7. Data Retention

We retain your information for as long as your account is active or as needed to provide the Service. You may request deletion of your account and associated data at any time by contacting us. We may retain certain records for a limited period afterward to comply with legal, tax, or audit obligations. Verification documents are kept only for the review itself: on approval they are destroyed immediately, and a denied application’s documents are destroyed after a 30-day window in which the decision can be contested. What we keep afterwards is the record of the review — who decided, when, and on what basis — not the document.

8. Security

We use industry-standard security measures including encrypted data transmission (TLS), access-controlled cloud storage, Firebase Security Rules, and role-based data access. Verification documents are stored in a private Cloud Storage bucket inaccessible to the public. No security system is impenetrable; in the event of a breach we will notify affected users as required by law.

9. Your Rights & Choices

10. Where Your Information Is Held

The Service is operated from the United States and your information is stored and processed there, on Google Cloud infrastructure. The providers listed above may process limited data in other countries in the course of delivering their part of the Service. If you use the Service from outside the United States, you are sending your information to the United States.

11. Third-Party Services

The Service integrates third-party SDKs and services (Firebase, Square, Twilio, Stripe, Anthropic). These providers have their own privacy policies governing their use of data. We encourage you to review their policies. We are not responsible for the privacy practices of third-party services.

12. Children's Privacy

Accounts on the Service are for people aged 13 and over, and a salon owner account is for adults aged 18 and over who can accept our Terms for that business. We do not knowingly collect personal information from children under 13, and we do not direct the Service to them.

A salon may record an appointment for a customer who is a minor — that is the salon's own business record, entered by the salon from details the parent or guardian gave it, and the salon decides what it keeps. If you believe a child under 13 has given us information directly, contact us and we will delete it promptly.

13. Changes to This Policy

We may update this Privacy Policy from time to time. When we make material changes, we will notify users via the app or by SMS and update the "Last updated" date above. Continued use of the Service after changes constitutes acceptance of the revised Policy.

14. Contact Us

For privacy questions, requests, or complaints: